We’ve all heard this before… red cars have higher insurance rates because it resembles a racing car color and it somehow attracts more accidents. Through some research, we found out this statement is in fact, FALSE. Psychologists may say colors affect mood, behavior and health but there hasn’t been studies to prove or disprove any suppositions about car color and its effect on safety.
Insurance company is actually color-blind! The color of the car will not affect your insurance quote. So go ahead, if you see that shiny red car that tickles your fancy, just know the color itself will not increase your insurance rates.